Spiceworks Wins WOMMY Award for Energizing Users
Word of Mouth Marketing Association (WOMMA) Honors Company for Its Innovative “Spread Spiceworks” Social Marketing Campaign
AUSTIN, Texas (December 02, 2010) – Spiceworks(TM), Inc. today announced it was one of the handful of companies awarded the prestigious 2010 WOMMY Award by the Word of Mouth Marketing Association (WOMMA). Spiceworks received the WOMMY Innovation Award, which recognizes the best use of word-of-mouth insights to invent a new product or service. The award honored Spiceworks for its success in energizing users to help create and spread the word about the company’s free IT management software and online community.
“Thanks to word-of-mouth marketing by our loyal users, Spiceworks now helps more than 20 percent of SMB IT professionals around the world manage everything IT,” said Jay Hallberg, Spiceworks co-founder and vice president of Marketing. “It’s an honor to have their efforts and those of the Spiceworks marketing team recognized by WOMMA.”
The WOMMYs celebrate the people, agencies, and brands behind the most innovative and effective word-of-mouth marketing campaigns implemented within the past year. The 2010 WOMMY Award winners were selected based upon the following criteria: a clearly identified business problem, a well-articulated insight into the problem, a creative solution, and results that relate back to the business problem.
With more than 1.2 million users in 196 countries, Spiceworks is the most widely deployed and fastest growing IT management application in history. The Spiceworks user community currently supports 39 million workers, manages 67 million computers and devices, and spends $200 billion annually on technology products and services.
Spiceworks is enabling ‘Social IT’ by combining network management, network monitoring and help desk software with a rapidly growing and active Facebook-like community of IT professionals. Organizations of all sizes use the free Spiceworks IT management software and integrated online community to collaborate with each other and support the management of both cloud-based and on-premise technology products and services.
More information on Spiceworks can be found at http://www.spiceworks.com. Follow Spiceworks on Twitter: http://twitter.com/spiceworks. Connect with Spiceworks on Facebook: http://www.facebook.com/Spiceworks.
About Spiceworks
Founded in 2006, Spiceworks(TM) develops the first free social IT management application that combines network management and help desk software with a Facebook-like online community of IT professionals to help over 1.2 million IT pros and 150,000 IT service providers simplify everything IT. Spiceworks makes it easy for businesses to manage IT products and services on-premise or in the cloud, collaborate to solve technology problems, and find the IT knowledge and products they need day-to-day. Through its Voice of IT® market research program, the company enables direct conversations with IT professionals, conducts surveys and provides insight on important technology usage, staffing and purchasing trends by small and medium businesses worldwide. Spiceworks is a privately held company headquartered in Austin, Texas with funding from Institutional Venture Partners (IVP), Austin Ventures and Shasta Ventures. For more information visit http://www.spiceworks.com.
Spiceworks is a trademark and Voice of IT is a registered trademark of Spiceworks, Inc. All other names may be trademarks or registered trademarks of their respective owners.
Contact
For Spiceworks
Karl Scholz, 512-493-0909
karl.scholz@virtualprdirector.com
Source: Spiceworks